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COCA COLA X VIENNA PRIDE

Love Can!

THE TEAM

CLIENT – KESCH – The Brand Experience Company 

BRAND – Coca Cola

CAMERA – Christopher Blank
EDITING – Felix R. Braune

THE PROJECT

In June, we supported our friends at the event and promotion agency KESCH by accompanying Coca-Cola’s sponsorship at Vienna Pride. Under the motto “Celebrate Love,” Coca-Cola Zero samples were distributed to visitors.
 
We documented the activation through photo and video production. In line with the brand identity, we translated Coca-Cola’s lovingly designed Pride presence by KESCH into an emotional visual language, connecting the atmosphere of Pride seamlessly with the Coca-Cola brand through imagery and motion.
A man wearing a colorful open shirt and sunglasses drinks a can of Coca-Cola while surrounded by people. Behind him, the words “Celebrate Love” are displayed in white.
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